It seems so unfortunate the business of starting an online business can feel like one big roadblock after another. You get over the fear of putting yourself out there and sharing your ideas or products or talents with the world. You get excited. You make some sort of a plan. And then, whack upside the head, you realize there are things you don’t know what to do and all you want is help.
Most of us search the very place you want to do business. What does your searching return? Posts of other people’s questions and yes, they are sitting there on a forum unanswered. Articles that start to say something and then they really don’t. Weird forums you have no time to sign up for, let alone want to join in the first place.
I really wish I had a great answer to this problem. I wish there was a secret trick to figure out who is full of crap, who is selling crap, and who is the real legitimate expert.
Time-box your research
Allow your self a small amount of time each week to do your how-to research. Set a target date for calling your research complete. Maybe you want to allow two weeks to gather information before making a decision.
Keep a research log
You probably find some blogs or website that offer good information. Keep a log of the ones your gut trusts. Visit them every so often to see if you continue to like and trust their content.
Keep it Simple
Whatever it is that you are trying to accomplish, I can guarantee you will find lots of solutions that are complex. The solution can start a maze of bunny trails and the farther you travel the more things to research begin to unearth themselves.
Remind yourself to take a step back and I would suggest just pick the most simple answer. There will always be time to upgrade, expand and improve as your online business skills begin to blossom.
Keep trying
The most important thing is to keep trying. Dazed and confused is not an excuse to give up on your dream. Don’t worry about not knowing everything you want to know. Focus on learning one new skill at a time. Maybe you want to learn about shopping carts. Research that and forget about writing the perfect newsletter for a while. It’s hard to effectively focus on more than one thing.
Good luck in you search for the answer. Let me know how you find your experts!
