More Joint Venture Success -Collaborate on an event.
Have you ever had a conversation with someone from your field and found that you love the same topics? Take that synergy and turn it into a Teleseminar or web conference!
In much the same way that you would have cooperated on an article or small report, work out an outline of content together and plan out who will cover what aspects of your topic – developing a rough script. You’ll be amazed at how two people can brainstorm better than one. The quality of your material can really be taken up a notch. This will bring you even more loyal customers.
- Set a date, arrange for a bridge phone line or web conference room and create some promotional materials.
- Both of you will promote the event – inviting your friends to do the same of course.
- At the event you both get an opportunity to let your expertise shine to each other’s followers. Participants will see both of you as having the ‘know how’ they need so you should be sure to include an invitation to subscribe to your respective mailing lists and feel free to make a pitch for a complimentary product.
As always you can add some spice to your joint venture and do a multi-date event, inviting other speakers to join you. With you and your partner at the top of the list as ‘event hosts’ you’re setting yourselves up as leaders in your community.
The options in this arena are wide – you can make attendance free or charge for admission. You can sell recordings and transcripts later or give them away to your lists as a gift.
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See you at Part 6 of my joint venture series Take turns interviewing each other for your lists.
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Very interesting! Never thought about doing something like this before. Will have to discuss it with some friends in the soap business who do things that are similar to what I do.