Write a small report together

This can be as simple as the article idea only kicking it up a notch by asking for some more cooperation from the partners. You’ll work together in creating the report; giving both of you credit and links back to your websites.

• Make sure your report has useful information and isn’t just a big sales pitch.
• Use your unique voice and have your joint venture partner use her unique voice as well. Brainstorm the outline of your report together so that each of you is talking (writing) about the topic that you are the most excited and knowledgeable about.
• Most people who are reading your report are already online. That makes it an easy click to get to your website or store! Exactly the response we want when we work at home online.

Give away the report for free

The resulting small report can then be given away by both partners on their website. Or you can even turn it into a viral tool and allow others to freely give it away with the understanding that they cannot remove your author info or links.

• Find relevant forums, blogs and websites that you can offer your report for free.
• Please remember, be kind and treat others like you want them to treat your website.

Sell the report for profit

Alternatively, if you wish to sell the small report you can jointly purchase a domain and set up a mini site, work on the sales letter together, co-sign it and split the profits. This may be a lot to chew for a young joint venture relationship – you don’t want to start mixing money too soon.

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Joint Ventures for Moms Who Work at Home Online | Part 4

Have you ever had a conversation with someone from your field and found that you love the same topics? Take that synergy and turn it into a Teleseminar or web conference!

In much the same way that you would have cooperated on an article or small report, work out an outline of content together and plan out who will cover what aspects of your topic – developing a rough script. You’ll be amazed at how two people can brainstorm better than one. The quality of your material can really be taken up a notch. This will bring you even more loyal customers.

• Set a date, arrange for a bridge phone line or web conference room and create some promotional materials.
• Both of you will promote the event – inviting your friends to do the same of course.
• At the event you both get an opportunity to let your expertise shine to each other’s followers. Participants will see both of you as having the ‘know how’ they need so you should be sure to include an invitation to subscribe to your respective mailing lists and feel free to make a pitch for a complimentary product.

As always you can add some spice to your joint venture and do a multi-date event, inviting other speakers to join you. With you and your partner at the top of the list as ‘event hosts’ you’re setting yourselves up as leaders in your community.

The options in this arena are wide – you can make attendance free or charge for admission. You can sell recordings and transcripts later or give them away to your lists as a gift.

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See you at Part 6 of my joint venture series Take turns interviewing each other for your lists.

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More Joint Venture Success | Part 5

You’ll send a list of questions to the other person, collect their answers and then share this email interview with your mailing list.

Be sure to ask them questions that lead them into sharing about their products and services – but don’t make it too promotional in nature. Get them to share some really useful information with your readers.

Now they can do the same for you. This takes the exposure trade to a great new level. Your readers will know that you really respect the person you interviewed – why else would you take the time to do it? There’s a lot of implied trust that will go a long ways towards encouraging list members to check out what the interviewee has to offer.

You could also crank it up another notch and make it an audio interview and offer the mp3 link for your members to download – or create a page where they can listen online and access links to the resources mentioned.

Both of you get valuable content to offer your list with no strings attached and that is a good thing.

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Other posts you might enjoy.

Create a Bonus that the other can give away with their product and vice versa.

Consider starting an Affiliate Program.

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Joint Ventures for Moms in Business | Part 6